CLIENT-CENTERED CONSULTING
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MANY CONSULTING FIRMS focus on delivering a scalable, repeatable process to client firms, regardless of differences among clients.
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Their primary purpose is to achieve economies of scale for the consultant. In order to maximize profit, consultants typically:
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Minimize time spent by senior partners
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Maximize time spent by junior consultants
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Offer pre-packaged solutions presented as a customized solutions
That approach can make sense if the client needs include:
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Extensive third-party support for analytics
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Labor intensive projects
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Outsourcing key functions
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Specific subject-matter expertise
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HOWEVER, the traditional approach breaks down if the real client need is true strategic thinking. Because differentiation is the essence of strategy, a pre-packaged solution is antithetical to truly effective strategy development. In our view, there is no substitute for a hands-on approach.
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Our practice emphasizes a client-centered approach to strategy development built upon the following principles:
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We are flexible and responsive to our client needs and changing market and competitive conditions
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We act as facilitators of the strategy process, but recognize that senior management must “own” the process
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We emphasize open and clear communications throughout the process
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